Larry Williams - Bio

For more than twenty years, Larry Williams has been a passionately involved participant in journalism, professional speaking and community causes. His business acumen has served as a model for many entrepreneurs. Much of his success has been a result of extensive advanced level training, networking and focused attention on matters pertaining to self-improvement in business.

As a freelance journalist, Williams’ career in professional writing has spanned more than two decades, creating a wide variety of articles for various newspaper publications and magazines – both locally and nationally. As a popular FM radio broadcaster for many years, his celebrity interviews gained great popularity both “on air” and through “published entertainment reviews”.

As a small business owner since 1990, he has focused on developing a customer service model in an industry that was all but void of direction and standards. Through his leadership and educational offerings (i.e. articles, books and seminars), the Mobile Disc Jockey Industry has experienced significant positive improvements in the areas of public perception and customer service. His on-going friendship with legendary disc jockey Dick Clark continues to serve as a driving motivation and influence in his efforts to affect positive change.

Within the community, Larry has worked very hard to lend his talents to various causes and programs. In 2006, he was awarded the prestigious Michael Butler Humanitarian Award by the American Disc Jockey Association, for his extraordinary efforts in community service. In 2009, he was spotlighted on the E! Television Channel (and other news outlets) for writing the 1991 song "Jaycee Lee" for kidnap victim Jaycee Lee Dugard, whose recovery gained world wide attention.

Today, Larry Williams continues to inspire and motivate thousands of entrepreneurs and employees who are seeking to establish a stellar customer service model through his writings and public speaking. His newest book – Customer Service A to Z, is an edgy "tell it like it is" tutorial that addresses the imperfections that exist in customer service today.
  • 1990 - In February, began mobile operations for The Reno Tahoe DJ Company
  • 1991 - Personally wrote and recorded the song "Jaycee Lee" for kidnap victim Jaycee Lee Dugard
  • 1994 - Interviewed the Vice President of the United States for KGVM Radio
  • 1996 - Featured on the cover of Mobile Beat Magazine
  • 1998 - Featured on the cover of Jukebox Collector Magazine
  • 1999 - Elected to serve as President of The Nevada Disc Jockey Association (4 year term)
  • 2004 - Featured as “Spotlight Mobile DJ of the Month” in DJ Times Magazine
  • 2005 - Named "Mobile Beat DJ All Star" by Mobile Beat Magazine
  • 2005 - Secured a position as a contributing staff writer for Mobile Beat Magazine
  • 2006 - Named "Membership Director" of the Reno / Lake Tahoe Chapter of the ADJA
  • 2006 - Authored the book “Mind Your Own Business”. Written specifically for the DJ industry, this book focuses on developing managerial techniques for small business development
  • 2006 - Began first seminar speaking tour to many “sold out” and “standing room only” audiences for various organizations and groups
  • 2006 - Awarded the "Michael Butler Humanitarian Award" by the American Disc Jockey Association (ADJA) at their national meeting conference in Las Vegas, Nevada
  • 2007 - Named "Public Relations Consultant" to the American Disc Jockey Association by their national board of directors
  • 2007 - Becomes the first appointed Wedding Entertainment Director™ in the state of Nevada
  • 2008 - Release the 2nd edition of the book “Mind Your Own Business” which emphasized Business Management and Ethical Standards for DJs and Wedding professionals
  • 2008 - Selected to serve on the Advisory Board of Directors for WEDGuild (Wedding Entertainment Director’s Guild)
  • 2009 - Received national attention for the song "Jaycee Lee" that Larry Williams wrote back in 1991 for kidnap victim Jaycee Lee Dugard
  • 2010 - Interviewed by E! Investigates for the E! Television Network in a feature about Jaycee Lee Dugard. Original air date - January 20, 2010
  • 2010 - January 2010, received a special "Certificate of Recognition" from Nevada Governor Jim Gibbons - marking 20 years in business
  • 2010 - January 2010, rated by local brides and voted The Knot - Best of Weddings 2010 pick
  • 2011 - Releases the long awaited book - Customer Service A to Z. Written for the retail, service and hospitality industries - the Foreword for this book has been written by entertainment legend Dick Clark. It is also endorsed by Nevada Governor Jim Gibbons and Guerrilla Marketing expert Jay Conrad Levinson - who call the book "brilliant".

Professional Memberships: ADJA, WED Guild, WOW